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Brad Rey
14 April 2017 | Happenings, New Releases, Sponsorship | Brad Rey

The story behind our Z-Force

With the release of our 2014 Z-Force (being the fourth release of this wine), we’d like to tell you the story behind the beginning of this label.

In 2008, we were approached by a digger based in northern Queensland who served in the Z Special Unit who commented on the similarities of our Zonte’s Footstep logo to the unofficial unit insignia they had used – a red Z with a black dagger through it. We sent a selection of our wines for members to enjoy, which were wholeheartedly appreciated.

The Z Special Unit was a special Australian Army unit created in World War II to operate behind enemy lines. Z-Force’s members were from many countries and specialised in unique guerrilla warfare. Although disbanded after the war, Z-Force pioneered numerous operational techniques and tactics, many as daring as they were brilliant; and they remain a model to this day.

We saw this as an opportunity for the beginning of a meaningful namesake – and we decided to name this flagship wine in tribute of the Z Special Unit – the Z-Force Shiraz Petit Sirah. As a part of this arrangement to name the wine as such, the digger asked that we donate proceeds from sales of this wine to an organisation he truly admires – Legacy. It is to this day that we have a long-standing relationship with Legacy, of whom we continue to support and sponsor where we can.


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